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Instant gratification: real-time statistics
Showing the trends
The intuitive, drag-and-drop, stretching-and-squashing traffic graph lets you see trends at a glance and update your real-time reports instantly.
Breaking it down
As soon as you specify a new range of dates on the graph, you are immediately shown updated details on page hits, visitors, and how they got to your site.
See what's going on
See a timestamped record of every new order and every substantial change to the content of your shop, like the creation or deletion of products, collections, and pages.
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If you want an even more extensive analysis of your site you can easily add tracking code to your shop in order to use Google Analytics or Crazy Egg.
Marketing
Worry less: Shopify takes care of representing your shop in an appropriate way to all major search engines. This includes valid and meaningful HTML output, automatically generated sitemaps and the option for your products to be included in Shopify's own search engine. You also have full control over your HTML source allowing you to easily modify your own meta tags.
Search Engine OptimizedShopify automatically creates a sitemap.xml for your shop. Sitemaps are a great way to speed up the indexing of your webpage and improve your search engine ranking once submitted. 
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Discount Codes
Coupons and discount codes are a good way to promote your shop. Shopify supports value and percentage based discounts. You can define a starting and an ending date for special promotions, number of uses as well as a minimum order value for a code to be applicable.
